LATICRETE Conversations

Getting the Grout Right

Posted 05/19/2020 by SHARON LA RIVIERE

Grout is essential to ensuring a strong and reliable tile installation. And with the latest color technology, grout can add even more style to an already design-savvy space. With so many options available today, which is the right grout for the job?


14 Tips from an Epoxy Grout Pro

Posted 09/18/2018 by SHARON LA RIVIERE

In this guest blog, Sean Mcleod, an exclusive user of LATICRETE® SPECTRALOCK® epoxy grout for over 10 years shares some of his secrets to a successful install.


Iconic Infinity Edge Pool Featured in Crazy Rich Asians Movie Installed with LATICRETE Products

Posted 09/10/2018 by SHARON LA RIVIERE

Last month we shared a blog post about the famous Raffles Hotel in Singapore getting a major face lift in part for the Warner Bros. blockbuster movie Crazy Rich Asians.


Iconic Raffles Hotel in Singapore Gets Renovation with Help from LATICRETE

Posted 08/27/2018 by SHARON LA RIVIERE

The iconic Raffles Hotel in Singapore, South East Asia is receiving a major face lift. After nearly 30 years the 130-year old property is working on several renovations to the existing hotel as well as the addition of new buildings.



Posted 08/21/2018 by SHARON LA RIVIERE

Last week the ONE LATICRETE ONE FAMILY event was held at LATICRETE® Solepoxy (newest business unit in the LATICRETE family) for a day of celebration in Brazil.


ONE LATICRETE ONE FAMILY Event for Central America Goes the Distance

Posted 06/22/2018 by SHARON LA RIVIERE

ONE LATICRETE ONE FAMILY Event for Central America Goes the Distance



Posted 06/21/2018 by SHARON LA RIVIERE

A beautiful location, inspiring messages and team building activities made for a fun day during our ONE LATICRETE ONE FAMILY event in Mexico.


LATICRETE Concrete Floor Coatings Help Make Dramatic Improvements to the Ascension Anglican School in Trinidad

Posted 06/19/2018 by SHARON LA RIVIERE

LATICRETE Concrete Floor Coatings Help Make Dramatic Improvements to the Ascension Anglican School in Trinidad


Treasure Coast Concrete Polishing helps create beautiful common areas in Port St. Lucie with SPARTACOTE Stain

Posted 03/07/2018 by JEFF

New construction project – common area / gathering space


LATICRETE Australia “Drives” to Success During the ONE LATICRETE ONE TEAM Event

Posted 02/20/2018 by SHARON LA RIVIERE

During 2018, ONE LATICRETE ONE TEAM events are being held throughout all LATICRETE global locations where executives of the company come to talk with our team members about the history, success, culture and future growth plans of the company.


LATICRETE Anti-Fracture and Waterproofing Products Help Rejuvenate 50-Year Old Mural on St. Jude Chapel

Posted 02/15/2018 by SHARON LA RIVIERE

The Genesis Mosaic on the façade of the St. Jude Chapel on Main Street in downtown Dallas was in need of repair to maintain its stability and restore its beauty. MIT professor Gyorgy Kepes’ 1968 mosaic was suffering from two major fractures, smaller cracks, and mildew under the surface.


LATICRETE China Celebrates 10th Anniversary and ONE LATICRETE TEAM Event

Posted 01/25/2018 by SHARON LA RIVIERE

On January 12, 2018 LATICRETE China hosted the ONE LATICRETE ONE TEAM event during the day for over 200 employees followed by their 10th Anniversary celebration later that night.


LATICRETE Middle East & Africa Celebrates the ONE LATICRETE ONE TEAM Initiative in Style

Posted 01/22/2018 by SHARON LA RIVIERE

On January 14, 2018 over 85 LATICRETE team members from the Middle East and Africa got together to participate in the ONE LATICRETE ONE TEAM event held at Rixos Bab Al Bahr, Ras Al Khaimah, United Arab Emirates.


LATICRETE Philippines Hosts Plant Inauguration and ONE LATICRETE ONE TEAM Event

Posted 01/17/2018 by SHARON LA RIVIERE

Big things were happening with our LATICRETE Philippines team last week! On January 10, 2018 they celebrated both the inauguration of the LATICRETE Philippines Plant as well as our ONE LATICRETE ONE TEAM initiative! David Rothberg, Chairman / CEO, Faisal Saleem, Vice President, Erno De Brujin, President / COO, guests from LATICRETE business units in India, Singapore, Malaysia and the United States as well as our team from the Philippines spent the day celebrating the milestones of LATICRETE Phil...



Posted 01/11/2018 by SHARON LA RIVIERE

As we shared earlier this week, throughout the year David and Henry Rothberg, 2nd generation LATICRETE will be visiting with the employees of each of our global business units to talk about the history, success, culture and future growth plans of the company.


New Global Initiative: ONE LATICRETE ONE TEAM

Posted 01/08/2018 by SHARON LA RIVIERE

We’re happy to announce a new initiative for 2018 called, ONE LATICRETE ONE TEAM.


Somedays You Only Get One Day to Make it Happen…

Posted 11/30/2017 by SHARON LA RIVIERE

On November 27, 2017 team LATICRETE and Build Health International partnered to help transform 6,000 s.f. (557 square meters) of floors at St. Boniface Hospital in Fond des Blancs on the Southern Peninsula in Haiti.


Teaming Up to Bring Smiles to Children of Manila

Posted 10/03/2017 by SHARON LA RIVIER

Over the last 10 years, Troy Wicks, Regional Sales Manager has been involved with and worked on several international outreach projects.


A Quick Look: 9 Major Additions and Revisions to the 2017 TCNA Handbook

Posted 09/08/2017 by Art Mintie, Sr. Director of Technical Services, LATICRETE

As you know, the TCNA (Tile Council of North America) just released their 2017 Handbook.


Continuous Education and Training is Serious Business for Century Tile

Posted 08/16/2017 by SHARON LA RIVIERE

In an industry where there is constant change including new and improved tile and stone products, installation specifications and requirements, and trending designs it’s important to ensure your team is thoroughly trained to not only meet but exceed the expectations of your customers.


Creating Memories While Constructing a Lasting Tribute During the 2017 Mosaic Marathon

Posted 07/31/2017 by Guest Blog by our friend Sue Majewski (SAMA member and Marathon Coordinator)

Finished mosaic mural created by the Society of American Mosaic Artists Photo: Sue Majewski 2017 Mosaic Marathon Mural created at the Society of American Mosaic Artists(SAMA) Annual Conference, Detroit, MI; and installed May 8, 2017 at the Children's Hospital of Michigan When you have a friend like mine, one that inspires and impresses you with her kindness, whimsy, exactitude, and infallible attitude, you tend to stick close. Knowing every time you're together, you teach each othe...


Top 10 Favorite LATICRETE Products – Told to Us by Our Facebook Fans

Posted 07/24/2017 by SHARON LA RIVIERE

Earlier this month we ran a contest on our LATICRETE International Facebookpage asking our followers to tell us which two LATICRETE products were their favorite and why. We received over 275 responses! We randomly selected three lucky winners from those who commented on our post. The winners each got to choose two great prizes!  Congrats to our winners: Paul Luccia of Cabot & Rowe in Texas, Elmar Roennig of Coastline Flooring & Design in Alabama and Kris Klinge in Texas!&...


LATICRETE Family Story: Doing Business LATICRETE Way!

Posted 07/12/2017 by SHARON LA RIVIERE

A small scale landscaping company maintains many private gardens in our residential area. My wife Seema usually calls this company owner to seek advice on seasonal plants and maintenance issues.


SPARTACOTE™ Helps Bring Smiles to Students Through Project CareTT, Trinidad

Posted 06/17/2017 by SHARON LA RIVIERE

It’s a terrible thought to think that young children believe they don’t matter, but that’s what some of the students of the Cocorite Government Primary School in Trinidad thought when they entered their outdated and overcrowded school every day.


See How Maverick Contracting Restored a Cracking, Leaking Porch with the SPARTACOTE Quartz System

Posted 11/11/2016 by Sharon La Riviere

THE PROBLEM: - The homeowner had ceramic tile on her porch / patio and it was cracking and peeling off. - She was getting water in her basement under her porch. - After removing the tiles, the contractor, Maverick Contracting, found lots of cracks and some holes around a few of the pillars. Before Tile removal   THE SOLUTION: The Maverick Contracting crew patched and filled concrete spalls and cracks with SPARTACOTE® FAST FIX™. They prepared the surface to an ICRI CSP ...


Freeze, Thaw, Gale Force Winds, Driving Rains and Blazing Hot Sun are No Match for this Tile Mural Project

Posted 10/26/2016 by This is a guest post by Bill Vincent, Owner, Creative Ceramic & Marble

I was hired to install a unique, one-of-a-kind mural on the exterior wall of Casco Bay home in South Portland, Maine. The exterior wall was a blank canvas.


Save Time and Labor by Broadcasting Chip and Quartz into a Moisture Mitigating Primer

Posted 10/21/2016 by Sharon La Riviere

LATICRETE® is pleased to announce the ability to broadcast chip and quartz media into wet DRYTEK™ Moisture Vapor Barrier (MVB) material used as a base coat or primer coat for SPARTACOTE® coating systems.


Braman BMW in Miami, Florida Saves $800k with SPARTACOTE® Installation

Posted 10/07/2016 by Sharon La Riviere

Braman BMW in Florida is a high volume exotic car dealer in Miami Florida. When their second floor parking garage (where they washed all the cars prior to being sold) had issues leaking into their bottom floor they knew they needed to do something fast!


Team LATICRETE® – helping to make the world a better place

Posted 09/22/2016 by Sharon La Riviere

The LATICRETE® Southeast Asia team volunteered at the Albert Schweitzer Familienwerk Foundation Philippines, Inc. (ASFFPI) orphanage during a team building trip to Cebu, Philippines on September 11, 2016.


Historic Home on National Register Receives a Ceramic Tile Install of a Lifetime

Posted 07/19/2016 by This is a guest post by Robert Davis, Owner, Davis Solutions

In April 2016, I was contacted by the owner of a historic Oregon residence. The home, listed on the National Register, was built in 1910.

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